It’s the freakiest show

I didn’t make a career decision at six years old, I just loved drawing. That became a way of life, before phones and screens, and thousands of TV channels. Just me in my bedroom, with a pad and some coloured pencils, drawing, drawing, drawing. I invented a Fashion Brand “Lorell”: ripping off L’Oreal, because I’m worth it! – creating bright-n-colourful monthly homemade mags with my cousins, home-made cards and big hand-drawn banners for every occasion.

Jump to Laura Big Girl, and I’m in New York City – probably not that far from The Thin White Duke, on his daily wanders, studying Graphic Design on Madison Avenue at Shillington School. I’ve worked at agencies, designed for big brands and have a body of work that I’m really proud of. But six-year old Laura kept shouting at me to get the pencils back out. So I did. And now I never have to work again, because it’s more fun than just work. It excites me. I get to be six everyday. Paid for doing what I really love, with my own business and imagination.

As they ask her to focus on

My niche is hand-illustrated logo design and branding. I’ve got a BA degree (Hons) in Illustration, and I keep that at the heart of my graphic design. It’s not for everyone, but it will be for those who get how expressive it can be. And I decided to restructure my business to ONLY cater to my ideal clients who love my niche, offering big branding packages, rather than doing lots of small design jobs here and there – that’s a god awful small affair. I’m trying to have clients come to me because they love my style, and we can partner up in developing beautiful brands. I’m only creating work that I truly LOVE. And that they – maybe you – will love.

Oh man, wonder if they’ll ever know

Here’s a little bit more about me. Based in Glasgow, Scotland, I’m a crazy canine-obsessed dog lady with two Romanian rescue dogs called Ziggy and Stephen whom I love to bits. Aside from them my other great loves include G&Ts, Radiohead, video games, PS5, graphic novels and true crime. Bowie is just one of my idols, here’s a few more.. Freddy Mercury, Taylor Swift, and PJ Harvey. And my dogs of course.

I’m just an individual who doesn’t feel that I need to have somebody qualify my work in any particular way. I’m working for me.

– David Bowie

About you

A seat with the clearest view (I’m here to help)

Who are you? No really. Who are you? I have an idea of who I want to work with. The kind of client with whom I know I’ll click. Doesn’t mean that my clients always have to match Laura’s Perfect Profile, but if anything you read here resonates then we should be talking and exploring the possibilities of branding you, together.

For she’s lived it ten times or more

You’re most likely determined and talented, but you get the feeling that you could be/should be working smarter, rather than harder. You crave success. You’re ready for Big Bucks. No shame in that. But you just need direction to help make it happen. You’re playing it safe in your small business, and feeling like you’re not as good/talented/valuable/worthy as other businesses and business owners.

In lots of ways I’ve been there. I understand the struggles and the aspirations and I believe I’m making headway, with a clear vision and purpose that is translating into success. So I think I can help to deliver that constant flow of clients, and for you to truly find that inner confidence. Let’s demolish some mindset barriers, and enable you to gain accountability every step of the way. Together we can make shit happen for you, your brand and your business.

01

You want a completely unique look for your brand, one that screams out LOOK AT ME. No bland boring vanilla here

02

You want a brand that represents you and your business, is instantly recognisable and ONLY attracts your ideal clients

03

You hate your logo and cringe at your mismatched branding and website.  You’re 100% ready to ditch that brand shame

Well that’s a good start. You’re not a designer but don’t worry! Because I’m here for that. It’s time to get your brand and website cohesive, clear and crushing it.

I am the designer for you if…

You’re a talented, commited business owner
You want a completely unique, stand out look for your brand
You want an instantly recognisable brand that represents you and your business
You’re tired of playing small and safe with DIY/cheap design
You understand the importance of good design and are ready to invest in a professional
You want to work smarter not harder
You crave success and just need direction and a killer brand to make that happen
You’re dog obsessed, plan to rescue them all and open a massive dog sanctuary… just me?

But I’m not right for you if…

You want to dictate the design
You’re not willing to trust an expert with your brand
You’re looking for a quick, cheap budget logo design
You don’t value my time, expertise and unique skills

Happy clients

A big Thank YOU to Laura at ZigZag.

We recently required a graphic designer for a number of jobs and wanted to stay local. She was very helpful, patient and did a great job with all. We highly recommend Laura.

Scott Jeffrey, RePlace Windows

Laura is an excellent designer, taking our simple brief and breathing a lot of creativity into it.

Excellent communication and collaboration throughout the process and we loved the finished product. I would recommend her services.

Felix Gilfedder, Solar Bear

I knew business branding was very important and needed a unique and bold logo/branding, so Laura was the absolute go to. She understood the brief and was able to execute it with excellent results. People love the branding and some have stated that they felt it was a trusted business as a result of it. If you’re thinking of investing in branding with Laura do it! Your business will benefit massively.

Michael Hughes, Serenity Legal Scotland

Happy clients

A big Thank YOU to Laura at ZigZag.

We recently required a graphic designer for a number of jobs and wanted to stay local. She was very helpful, patient and did a great job with all. We highly recommend Laura.

Scott Jeffrey, RePlace Windows

Laura is an excellent designer, taking our simple brief and breathing a lot of creativity into it.

Excellent communication and collaboration throughout the process and we loved the finished product. I would recommend her services.

Felix Gilfedder, Solar Bear

I knew business branding was very important and needed a unique and bold logo/branding, so Laura was the absolute go to. She understood the brief and was able to execute it with excellent results. People love the branding and some have stated that they felt it was a trusted business as a result of it. If you’re thinking of investing in branding with Laura do it! Your business will benefit massively.

Michael Hughes,
Serenity Legal Scotland